04.11.14 | Animation Business Fundamentals (5 Tuesday Evenings)

This Course Will Cover:

  • Establishing a studio/company, finding a business form that works for you and your organization.
  • Discussing formats (feature, TV specials, TV series, web series, etc), development for a TV series and the funding options available.
  • Financing productions- understanding your options (Broadcasters, Tax Incentives, Irish Film Board, BAI, Creative Europe, etc.).
  • Co-productions.
  • Managing a TV production- an overview.
  • Distributing and Marketing.

Participant Profile:

This course is aimed at individuals in production/creative roles within the animation industry who are interested in establishing their own production company in the future or are looking to learn more about the management practice of animation development and production.

Tutor Info:

Deirdre Barry and Clifford Parrott co-founded Salty Dog Pictures in 2013 to develop, finance and produce original animation and live action programming as well to work with international partners on co-productions and service work. Before teaming up, Deirdre worked in the industry for 18 years, developing, producing and distributing both live action and animation programming. She started her career in LA working on live action projects with HBO and Overseas Filmgroup/ First Look Pictures, and returned to Ireland in 2001, becoming Head of Production, co-production and Acquisitions at Monster Entertainment, where she was responsible for all company project acquisitions and worked closely with international producers and broadcasters to develop and secure commissions, pre-sales and funding for in-house projects. At Monster Entertainment she produced Inis Spraoi (26×11 mins), The Travels of the Young Marco Polo (26×25 mins), I’m a Creepy Crawly (52×2 mins), and I’m a Monster (52×2 mins). She also produced live action feature film Between the Canals which was released theatrically and on DVD in 2012. She is currently development producer on five projects for a Creative Europe/Media slate grant.

Clifford Parrott has been in the animation industry since 1999. Based in Los Angeles for the majority of his career, he has directed and produced animation for notable networks and clients such as Comedy Central, Disney, Adam Sandler, Damon Wayans, Dana Carvey and Sherwood Schwartz. Along with DisneyXD’s creator of “Kick Buttowski” Sandro Corsaro, Clifford co-authored “Hollywood 2D Digital Animation-The New Flash Revolution in Broadcast Animation” on producing 2D broadcast animation using Flash production pipeline in 2003. In 2008 he moved to Dublin and founded Magpie 6 Media. He created, wrote, produced and directed numerous projects with Magpie 6 including Disney’ Jr.’s preschool series “Walrus and Duck” (20×3 mins), and “Professor Owl’s Class” (10×5). He co-produced “The Travels of Marco Polo” (26×25 mins) and was co-creator, writer and director on RTÉ’s “Inis Spraoi” (26×11 mins). Together this year Deirdre produced and Clifford wrote and directed the award winning live action short film “Walk On By” (6min), currently in the festival circuits.

Date & Times:

Tuesdays 6.30pm-9.30pm, Dates: 4th November, 11th November, 18th November, 25th November and 2nd December.


Guinness Enterprise Centre, Taylors Lane, Dublin 8 (http://gec.ie/directions-and-map).


Non Members: 100 Euro, Members: 80 Euro.

Payment can be made by credit card online (a link will be sent to you) or by cheque/postal order payable to Animation Skillnet C/O Dublin Business Innovation Centre.

Application Procedure:

Please apply by sending an email to: animationskillnet@gmail.com

Deadline for Applications:

Wednesday, 29th October.

Course Information


Course Instructor

GarethLee GarethLee Author
This course does not have any sections.